ABOUT HİTİT

Leading Airline and
Travel Technology Provider

For more than 30 years Hitit is an Airline IT Solutions provider to
all travel industry players who are in need of change.

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As the 2nd largest PSS provider in Europe and 3rd largest in the world trusted by dozens of airlines around the world, Hitit is laser-focused on delivering, agile and innovative solutions backed by deep aviation industry experience.

From individual team members all the way up to senior management, Hitit is made up of just the right combination of cutting-edge tech enthusiasts and airline industry veterans, guided and governed by our user community – or as we call them, our partners. This enables us to provide all our partners, regardless of their size or business model, whether an ambitious low- cost start up or an established full-service carrier looking to modernize, with the right tools to achieve their goals both today and tomorrow.

Did you know that Hitit takes its name from the ancient Hittites?

Hitit was founded in 1994 by airline executives who believed that the industry deserved better than the legacy systems of the time, and who set out to deliver a new standard. Guided by this vision, Hitit has been developing innovative technologies for the aviation and travel industries for more than 30 years.

The name Hitit is inspired by the Hittite civilization, a powerful empire that once flourished in the lands of modern Türkiye and stood as one of the most influential civilizations of its time. The Hittites made remarkable contributions to humanity. They were among the first to discover and use iron, they advanced the transportation systems of their era, and they were among the few civilizations to grant basic human and property rights to all citizens without exception.

Inspired by this legacy of firsts, we have taken a similar path in aviation and travel technologies. By challenging established norms and rethinking conventional approaches, we continue to bring a fresh perspective to the industry and shape the future of travel.

Hitit has had many important milestones along this journey. The company's first major offering was "Crane FF - Frequent Flyer", one of the earliest purpose-built airline passenger loyalty systems in the world. Crane FF was designed from the ground-up with the specific needs and challenges of the aviation industry in mind, and provided a solution perfectly suited for airlines looking to go beyond the artificial limitations of their IT systems. As the first example of what would eventually become the Hitit approach to redefine expectations through innovative solutions, Crane FF was very well received by the industry and put Hitit on the global stage – so much so that it became the most widely used airline loyalty solution in the world by 2012.

After Crane FF introduced airlines to a new way of doing business without being dragged down by legacy technology, Hitit quickly expanded on this approach by creating a whole new division to focus on core airline solutions. The initial development of Crane PSS started in 2000, and 2003 saw the release of a modern, web-based passenger service system. Crane PSS, now a cloud-based software as a service platform in its latest iteration, has since been joined by other members of Crane Airline Solutions spanning the entire airline ecosystem from reservations and departure control to operations, planning, accounting, cargo, travel merchandising, business intelligence and more.

Key
Milestones

TEAM OF EXCELLENCE

Leadership

Founded by former airline industry executives, airline, airport and travel industry expertise providing Hitit a very strong positioning and a sharp presence in the industry. Headquarters in İstanbul and led by an empowering management, Hitit places people at the heart of its operations.

HİTİT INNOVATION STRENGTH

Industry-leading Innovation
Innovation-driven approach

Associations
& Accreditations

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Sustainability &
Social Responsibility

At Hitit, we operate with an approach that integrates sustainability into our production, business processes and social projects. As we become more confident in our endeavors over the years, we utilize a portion of our revenue to give back to the society. With this perspective, the awareness of social responsibility that we have built on the foundation of sustainability is embedded in the DNA of our company.